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Many of you are the CEOs of your company. You may be a CEO of one, but you're in charge of the business nonetheless. Your role as CEO is vastly different from your role as a do-er -- whether that's writing, consulting, designing, selling, or whatever it is you do best.
Understanding the difference between when you have your do-er hat on versus when you have your CEO hat on is especially important for a one-person business. With the CEO hat on, you're thinking long term strategies -- where you want to go. With your do-er hat on, you're focused on present execution -- how you're going to get there.
Use this guest article from Paula Phelan, a global marketing and PR expert, to understand what you should be thinking about when you have your CEO hat on. A successful CEO...
- Understands the vision -- and can articulate it to shareholders, management, employees, and customers.
- Macro manages -- is not embroiled in operational details.
- Follows industry trends -- an avid reader who knows what is happening outside the company.
- Hires a strong team -- and lets them do their job.
- Always has the customer in mind -- and regularly keeps in touch with them.
Read the full article: Top 5 Attributes of Successful CEOs